I worked with Ibrahim over a number of years at Regent’s University London. Ibrahim has an impressive track record of scholarship and research in his area of transnational marketing, and he is highly engaged with the development of raising academics in his field. He has been one of the key research leaders at Regent’s University London and his contribution has been of vital importance in the development of the institution over the years.

Dr Mikko Arevuo, Strategic Management Group at Cranfield School of Management, UK